LINGUIST List 25.3118
Thu
Jul 31 2014
Calls: English, Spanish,
Discourse Analysis/Belgium
Editor for this issue:
Anna White <awhitelinguistlist.org>
Date: 21-Jul-2014
From: Mercedes Díez-Prados
<mercedes.diez
uah.es>
Subject: At the Crossroads of
Persuasion and Evaluation/En la encrucijada
entre Persuasión y Evaluación
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Full Title: At the Crossroads of Persuasion and
Evaluation/En la encrucijada entre Persuasión y
Evaluación
Date: 26-Jul-2015 - 31-Jul-2015
Location: Antwerp, Belgium
Contact Person: Mercedes Díez-Prados
Meeting Email:
< click here to access email >
Linguistic Field(s): Discourse Analysis
Subject Language(s): English; Spanish
Call Deadline: 15-Oct-2014
Meeting Description:
In this panel we delve into a research topic
that is now being deemed of great interest in
pragmatics: persuasion. In the literature,
persuasion is commonly associated with
argumentation, both being focused on the
addressee and expecting an action from him/her
(Overstreet, 2003; García-Gómez, 2012; Maillat,
2013). Furthermore, the relative effectiveness
of persuasion tactics relies on the four Cs:
credibility, coherence, congruence and
consistency (O’Keefe, 2002; Metzger, 2007). At
the same time, because persuasion combines the
appeal to the intellect with the appeal to
emotions, the understanding of how individuals
use evaluative language in strategies of
persuasion seems to be crucial (among many
others, Hardin, 2001; Van Dijk, 2005;
García-Gómez, 2011; Paglieri, 2013; Díez-Prados
& Cabrejas Peñuelas, 2012;
Cabrejas-Peñuelas & Díez-Prados, 2013 and
2014).
Therefore, our proposal for this panel is to
analyze persuasion through the prism of
evaluation, as is reflected in the name of this
panel: “At the crossroads of persuasion and
evaluation/En la encrucijada entre persuasión y
evaluación”.
Call for Papers:
Within a discursive-pragmatic perspective, we
invite papers that attempt to clarify and
somehow systematize the study of the persuasive
function of evaluative language. The linguistic
levels of study can be cross-sectional
(phonological, semantic, grammatical, lexical,
textual) as far as the pragmatic function of
the linguistic devices studied is highlighted.
The combination of research methods from
pragmatics, rhetoric, discourse analysis,
social psychology, and sociolinguistics brings
the special flavor of this panel. This also
highlights the importance and challenges raised
by the deployment of persuasive strategies in
different contexts. The scope of the
submissions includes (but is not limited to)
the following topics: 1) persuasion and social
media; 2) persuasion, ideology and power; 3)
persuasion in commercial advertising; 4)
learning through persuasion; and 5) gender
differences in persuasive communication. We
invite papers about English and/or Spanish
presented in either language.
Page Updated: 31-Jul-2014